Why Consumers Love Text Messages from Businesses

There are a few reasons that consumers love text messages from businesses. First, it’s a quick and easy way to get information from a company. No need to open up an email or app, just a quick glance at your phone is all it takes. Second, text messages are personal. They feel like a direct message from the business, which can create a sense of loyalty or connection with the customer. Finally, texts are often interactive, which can make the customer feel like they are part of a larger community.