The Convenience of Business Text Messages
Text messages from businesses are one of the most convenient ways to stay up-to-date on promotions, sales, and deals. Customers can opt-in to receive texts from their favorite businesses, and they can easily unsubscribe if they stop wanting to receive them.
Another reason customers love texts from businesses is that they are usually short and to the point. Customers don’t have to wade through a long email or ad to find out what the business is offering.
Lastly, texts from businesses often include personalization and a sense of urgency that can encourage customers to take action. For example, a customer might receive a text that says “Hey, it’s Sarah from XYZ store. We’re having a sale on your favorite jeans – come in and get them before they’re gone!” This type of message is more likely to encourage a customer to visit the store than a generic message that doesn’t address them by name.