Businesses That Text: Why Consumers Love Getting Messages

There are a few reasons that consumers love getting text messages from businesses.

To start, text messages are personal. Unlike emails, which can get lost in a crowded inbox, texts go straight to consumers’ phones. This allows businesses to connect with consumers on a one-to-one basis, which can create a deeper connection.

Text messages are also convenient. They can be read and responded to quickly, without requiring consumers to take time out of their day to sit down at a computer. This makes it easy for consumers to engage with businesses, even if they’re on the go.

Finally, text messages are timely. They can be used to send reminders, updates, and special offers to consumers in a way that feels immediate and relevant. This can help businesses stand out from the competition and keep consumers coming back.