August 2018

Text Message Marketing: A New Way to Promote your Business

Text message marketing is a form of direct marketing that uses text messages to promote products or services to potential and existing customers. Businesses can use text message marketing to send coupons, announcements, or other time-sensitive information to customers.

Text message marketing is an opt-in service, which means that customers must sign up to receive text messages from a business before they will start receiving them. Businesses typically collect phone numbers from customers when they sign up for a loyalty program, make a purchase, or enter a contest.

Once a customer has opted in to receive text messages from a business, that business can start sending them text messages at any time. The messages can be sent to all customers who have opted in, or they can be targeted to specific groups of customers based on their location, purchase history, or other factors.

Text message marketing is a quick and easy way to reach customers with time-sensitive information. Read more