Text RoomThree facts about texting
In an era where consumers are bombarded with marketing messages from businesses, it’s no wonder that text messages have become a popular way for businesses to reach consumers. Here are three reasons why consumers love text messages from businesses:
They’re short and to the point. In a world where we’re constantly inundated with marketing messages, text messages from businesses stand out because they’re short and to the point. This means that consumers are more likely to read them and actually take in the information.
They’re personal. Text messages from businesses feel more personal than other marketing messages because they’re sent directly to the consumer’s phone. This makes the consumer feel like the business is actually reaching out to them, rather than just bombarding them with advertising.
They’re timely. Another great thing about text messages from businesses is that they’re timely. Because they’re sent directly to the consumer’s phone, businesses can timing their messages to coincide with special events or sales.
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